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We’ve personally tested and researched dozens of natural skincare brands — these are our top picks for organic and natural vitamin C serums at a range of price points.

Almost every skincare aficionado we know touts vitamin C serum as a staple in their routine. That’s because it helps heal redness and dullness, reduces hyperpigmentation, and gives your skin new life with a gorgeous glow, to boot. However, not all formulas are created equal, which is why we’ve researched and tested the best organic and natural vitamin C serums on the market.

What are the benefits of Vitamin C for the skin?

Vitamin C is a great addition to your skincare routine, whether you’re looking to brighten the skin or help to fade dark spots and hyperpigmentation, giving you a more even complexion. It also acts as a powerful antioxidant, protecting your skin from environmental damage like UV rays and pollution, which can speed up signs of aging. (We’re not for anti-aging products, but we do believe in caring for our skin as we grow older!)

Vitamin C can boost collagen production and help reduce fine lines. It also has anti-inflammatory properties and calms redness and irritation, especially for sensitive or acne-prone skin. Most people use it as a morning serum, followed by sunscreen to maximize its protective benefits. (Three cheers for sunscreen every day.)

Our criteria:

Our editors have tested, researched, and scoured thousands of customer reviews to determine the very best organic and natural vitamin C serums that are clean, chemical-free, and effective—all at a variety of prices. We update this list regularly with emerging favorites that meet the below criteria.

AFFORDABILITY | Natural beauty can be expensive! We’ve included brands that are easy on the wallet so we can all benefit from incorporating a little more clean skincare into our routines.
NATURAL/ORGANIC | Each of these vitamin C serums is made with clean, natural, and organic ingredients that are safe and nourishing for your skin.
EFFICACY | We’ve tested and researched these skincare brands to ensure their formulas are effective and will support your skin’s needs with consistent use.

Revamping your beauty routine? Check out our skincare guide, as well as our list of the best natural moisturizers and sunscreens, all from sustainable brands with organic ingredients.

1. cocokind

Ethics | Certified organic ingredients, sustainable packaging, made in the USA, cruelty-free, gives back
Natural Ingredients | Aloe vera, rosehip extract, vitamin C, sea grape caviar & passionfruit seed extract
Price | $20 for 1 oz

cocokind’s Vitamin C Serum with sea grape caviar makes the top of our list for three reasons: It’s ethically made in the USA, the ingredients are responsibly and organically sourced, and it’s affordable! This serum blends active sodium ascorbyl phosphate (vitamin C), plant-based caviar, and hyaluronic acid to brighten and support your skin. Learn more about how it works here!

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Also Available At: Ulta, Grove Collaborative, Target

A bottle of cocokind's vitamin c glow serum. The TGT 2024 Award Winner Badge is on the right corner of the image.
A close up of a dropper emptying serum into a puddle.

2. Marie Veronique

Ethics | Ethically sourced ingredients, minimal packaging, recyclable glass containers and shipping materials
Natural Ingredients | Green tea leaf infusion, vitamin C,
Price | $115 for 1 oz

Marie Veronique is a woman-founded skincare company that is just as committed to the earth as they are to good skin. Founded in 2002 by chemist and inventory Marie Veronique Nadeau, the brand’s formulas are science-backed and formulated from the highest quality ingredients. Their Vitamins C+E+Ferulic Acid serum is a workhorse that delivers on sun protection while neutralizing free radicals. Overnight, the potent combination of vitamin C (stabilized l-ascorbic acid) and tetrahexyldecyl ascorbate (a powerful C-derivative) repairs your skin and rebuilds collagen. This is the ideal Retinol alternative for expecting mamas!

Shop Marie Veronique

Also Available At: Credo

The founder holds up two of her products in a "cheers" motion.
A bottle of Marie Veronique vitamin c serum

3. True Botanicals

Ethics | Natural & organic ingredients, vegan, cruelty-free, non-GMO, MADE SAFE Certified
Natural Ingredients | Vitamin C, ferulic acid
Price | $90 for .49 oz (15% discount with subscription)

True Botanicals makes some of the most in-demand skincare on the market, and their vitamin C booster is no exception. They use ferulic acid, a potent plant antioxidant, to help stabilize and boost notoriously tricky vitamin C (it’s famous for degrading the moment it’s exposed to liquids!). So while this isn’t technically a serum, the powder form does keep it stable and powerful until the moment you use it! Check out our review to learn how to apply this cult fave, and say goodbye to dark spots and dullness.

Shop True Botanicals

Also Available At: The Detox Market, Credo

A bottle of the product lying in a background of foliage.
A before and after shot of a person's eyes and nose.

4. Ursa Major

Ethics | Vegan and cruelty free, clean formulas, Certified Plastic Negative
Natural Ingredients | Ascorbic acid polypeptide (a stable form of vitamin C), Edelweiss, Aspen Bark, aloe, rose hips, rose
Price | $56 for 1 oz

Ursa Major‘s Brighten Up Vitamin C Serum is a light, nourishing formula that brightens skin, reduces redness and dark spots, and feels heavenly. They use ascorbic acid polypeptide, a highly stable and potent form of vitamin C, as well as rose hips, which is also high in the good stuff. Stem cell complex Edelweiss is rich in antioxidants, and aspen bark, a natural source of BHA, gently exfoliates the skin while aloe and rose soothe and reduce redness respectively. Talk about a powerhouse!

Shop Ursa Major

Also Available At: The Detox Market, Credo

Two hands hold the product in front of a striped shirt.
A close up of a hand holding a dollop of the product; another hand scoops it out.

5. One Love Organics

Ethics | ECOCERT certified natural & organic, cruelty-free, made in the USA
Natural Ingredients | Jojoba seed, shea, & green tea oils, fruit & plant extracts, vitamin C ester
Price | $75 for 1 oz

One Love Organics wants you to glow from the inside out! The Botanical C Facial Serum includes plant-powered extracts and nutrients like baobab and sea buckthorn as well as a vitamin C ester to help dry or dull skin. More than 80 percent of this formula is organically sourced, and 100 percent is naturally found. Plus, it’s dermatologist-tested so even those with sensitive skin will love it.

Shop One Love Organics

Also Available At: Credo, Blue Mercury

A bottle of the product on a table next to some flowers.
The bottle sitting on a table with flowers and coral.

6. Maya Chia

Ethics | Certified organic ingredients, responsibly sourced, gives back, going carbon-neutral, made in the USA
Natural Ingredients | Aloe vera, chia seed oil, vitamin C triple-blend, ferula root & fruit extracts
Price | $110 for 1 oz

While Maya Chia carries the most expensive vitamin C serum on the list, it’s also one of the most advanced formulas we’ve seen—it’s even patent-pending. This treatment includes three types of vitamin C as well as plant-sourced extracts and stem cells to instantly restore and rejuvenate your skin. Pro tip: You can use this formula as a primer for makeup, too. Who doesn’t love a multi-use product?!

Shop Maya Chia

Also Available At: Credo

A hand holds the product bottle against a body with an orange background.
A pair of hands holding the product bottle and a half of an orange, surrounded by flowers and floral berries.

7. Kari Gran

Ethics | Natural & organic ingredients, 100% plastic neutral, gives back, woman-owned & operated, cruelty-free
Ingredients | THD ascorbate, algica, organic antioxidant super blend (oils of plum seed, hibiscus, cloudberry, lingonberry & sea buckthorn)
Price | $93 for 1 oz

With 5-star reviews all around, Kari Gran’s Vitamin C Serum is one you won’t want to miss out on. This 100% plastic neutral brand consciously sources natural and organic ingredients for its potent, antioxidant-rich serum. Made with THD ascorbate, this serum includes the most stable form of Vitamin C—and the added Swedish algae provides optimal hydration without the stickiness of a hyaluronic acid. Best of all, it’s all cruelty-free! 

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A black bottle of Kari Gran Vitamin C Serum is placed vertically on an orange and white background with scattered yellow oil droplets.
A person is dispensing liquid from a black pump bottle into their open palm against a plain background.

8. LEPAAR

Ethics | Certified organic ingredients, made in Australia
Natural Ingredients | Olive oil, yuzu peel (contains vitamin C), vanilla & saffron extracts, essential oils, 24k gold
Price | $59 for 0.5 oz

LEPAAR is a luxury skincare brand focused on traditional sun-infusion methods. The team sources organic extracts and then lets them soak in olive oil in the sun for months at a time to create a powerful, nutrient-infused formula. This Yuzu Vitamin C Serum primarily uses the peel and pitch of the yuzu fruit to soothe the skin and improve elasticity. The added essential oils and 24k gold transform this daily application into a luxurious ritual.

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A bottle of the product sits on a plain surface.
A dropper with some golden serum in it sits on a white surface.

9. KORA Organics

Ethics | ECOCERT certified organic, responsibly sourced ingredients, cruelty-free, eco-friendly packaging, climate-neutral certified
Natural Ingredients | Aloe vera, red pepper & olive leaf extracts, hyaluronic acid, superfruit complex
Price | $73 USD for 30 ml

KORA Organics is an organic skincare line based in Australia and created by global supermodel Miranda Kerr. The Noni Bright Vitamin C Serum uses 99 percent natural ingredients and is packed with superfruit complexes, including plums, cherries, and oranges. We recommend this formula for reducing dark spots and hyperpigmentation. It’s an Allure Best of Beauty award winner and is used daily by Kerr herself!

Shop KORA Organics

Also Available At: Sephora, The Detox Market

A model holds the pink bottle over her eyes in the sunshine.
A hand holds up the day and night time versions of the product in pink and purple bottles.

Featured image via Upcircle Beauty